Longchamp–It is not a bag. It is le Pliage.

Film

Longchamp ‘It is not a bag. It is Le Pliage.’
Film series for its most iconic handbag.

Including our Pliage bag with an identity crisis: Am I not a bag? Time for some therapy.

Director: Sander Plug
Executive Producer: Maarten Le Roy
Producer: Marie-Hélène Van Quickenborne
DOP: Patrick Otten
Styling: Thomas Vermeer
Choreography: Alexis Blake
First AD: Jurriaan Rohde
Art: Jelier & Schaaf
Hair: La Toya Velberg
Make-Up: Mascha Meyer
Models: Femke Huijzer @michamodels – Cathy Wolf @futurefacesmodels – Wioletta Rudko @skinsmodels – Jingjing Mao @paparazzimodels – Alanna Archibald, Jean Augnet, Manu ten Kate @thefashioncomposersagency
Post Production: The Compound
Music: Diederik Idenburg
Agency: Fred & Farid
Chief Creative Officers: Fred & Farid
Managing Director: Severine Autret
Creative Director: Chelsea Steiger
Writer: Hilary Smith
Account Executive: Leslie Hatchwell
Agency Producer: Agnes Bouille
Client: Longchamp
CEO: Jean Cassegrain
MD/Artistic Director: Sophie Delafontaine
CMO: Marie-Laure Dubuisson
Project Manager: Marie Coumes